author: Diana Rajchel category:
Cosmetics Industry
Estee Lauder buys Aveda. Then there’s that whole thing with lead in red lipsticks. And now, Clorox buys out Burt’s Bees. Rather than actually going green, a lot of companies really are just out-and-out green raiding, keeping the green cache built by the original brand and sooner or later completely abandoning the ingredients and standards that made the brand environmentally positive in the first place.

((image by worstdecember on flickr))
So Treehuger raises an interesting point: is Lush the last big green cosmetics supplier standing? Is it that easy to sell out? Is it that hard not to? Is success and sustainability together so hard to sustain, that one or the other must eventually go by the wayside?
At this point, I’m in no danger of becoming a “big green.” I’m a tiny, little green, and given that I have an endangered plant or two in my stock, I have to face the fact that I’m a green with a bit of brown on my leaf. Sandalwood is in serious danger. Frankincense ain’t doin’ so well either. While the amount I use is unlikely to risk an entire forest, my small part contributes to the millions of small legitimate parts, plant piracies, and bad farming practices that make up the great big damaging whole.
The endangered materials were gifted to me in the first place, but now I’m running low, and they are really popular among my customers. So I have to face a serious choice: continue with wherever I can get it, drop them from stock, or send out feelers for a sustainable supplier? I operate on a narrow budget (bootSTRAP, baby). So stuff like this is a truly tough decision for me.
So contemplating what would happen if I became a large producer? Yikes.