I realized while watching a parade from my balcony that they are one big promotional opportunity for major organizations – not just the Jaycees and Kiwanis (though they were there) but for places like my local food co-op, who did a cute march with shopping carts in formation (followed by one of an astonishing number of marching bands in the area.) While any individual seller might not do so well in a parade, I do have to wonder: what about local street teams? Are there any possibilities there – rolling a giant ball of yarn down the street or knitting while sitting on a float?


